Cronycle lets you collect, enrich, comment and publish content in a controlled manner, thanks to Editor approval on boards. This tutorial explain this feature’s value and how to use it.
Why editor approve content?
There are four key reasons to approve content on your boards.
1- Check quality & validate before publishing
In a team or even individual content process, there are several steps. One of the last steps is to verify that the content meets all your requirements to be shared. In Cronycle’s case, if you set up one or several of the publishing options to send editor approved content only, the board will publish each piece of content only when you mark them as editor approved.
You can keep any other piece of content unworthy of publishing on the board. The board won’t publish it, as long as you do not mark as Editor Approval.
2- Enrich before sharing
You can enrich content on boards in several ways. However, if you don’t use editor approval in your publishing setup, your content will likely get published before you have the time to add tags, summaries or group into Story Arcs.
- In the case of RSS feeds and Newsletters – the content will be updated. But there are two downsides: RSS feed readers may not refresh the content, and once an email newsletter is sent, no change is possible.
- As for Zapier, WordPress, Buffer, Hootsuite and Slack – the board sends the content within less than 30 seconds – most likely without (all of) your enrichment.
As a result, we highly recommend using editor approval if you enrich with tags, summaries, or if you group into Story Arcs.
3- Control timing
Another aspect of editor approval is controlling the publishing timing. Many of you collect and enrich content in bursts. But in most cases, such as social media, it is better to avoid such bursts. Also, you’ll get better readership if you publish content when your audience is most likely to look for it (highly relevant for social media, RSS feeds and Slack). That may not be the time when it is most convenient for you to collect content. To keep this under control, use Editor Approval.
4- Filter content already processed
You can filter content on boards in many ways, including by editor approval. This means you can easily see the content you’ve already published, and the items not yet published. With the time filter, you can even go back to check how many items you published last month from a specific board and see them. This is a great way to keep track of the work done.
How to use editor approval?
You’ll need to both do the right publishing setup, and use the checkbox on the board content tiles.
In the publishing settings
When you setup publishing to any of the available options (except for Newsletter, which we’ll explain shortly), one of the steps is to decide what content to publish. There are two main options:
- Editor approved – in this case, the content gets only published once you validate content on the board (marking as editor approved).
- As soon as content is saved on the board – in this case, you can decide what type(s) of content to publish (eg articles & videos, tweets, etc), and it will get sent within less than 30 seconds (depending on the publishing option).
On your board
On your board content tiles, you’ll notice a checkbox with the text “Editor approved”. If you tick the checkbox, the item becomes marked as editor approved. If you leave it unticked, or if you untick it, it is not editor approved. As simple as that!
Any board contributor can tick and untick. Note that unticking and ticking again editor approval doesn’t send the board content again to the WordPress plugin. But it works for the other publishing options. So if you approved content before doing the setup, you can un-approve and re-approve.
Newsletters – a different case
As for newsletters, our draft editor lets you pick each board item individually, to place on the current draft. The dropdown at the top of the available content (on the left) lets you filter editor approved content. So here again, editor approval is useful to prioritise or filter content ready to add to the newsletter.
Note that if you modify the summary, tags or story arcs on the board, the changes will be reflected on the newsletter, until you send it. When it comes to tracking content sent, no worries – the same item can only be sent once, not twice, from the same board to newsletter.
As a conclusion, editor approval is useful in most cases when you want to publish from your boards.